{"id":2173,"date":"2024-12-02T19:02:23","date_gmt":"2024-12-02T22:02:23","guid":{"rendered":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/?page_id=2173"},"modified":"2025-04-30T15:20:25","modified_gmt":"2025-04-30T18:20:25","slug":"2022-1","status":"publish","type":"page","link":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/2022-1\/","title":{"rendered":"2022\/1"},"content":{"rendered":"\n<p><a href=\"https:\/\/drive.google.com\/file\/d\/1dzsCu1kKSOlAs3MHd5Owzh-Rtzb9VehM\/view?usp=drive_link\"><span data-sheets-root=\"1\"><span style=\"background-color: #ffffff; color: #3366ff;\"><strong>A MANIFESTA\u00c7\u00c3O DO \u201cGOURMET\u201d EM MASTERCHEF E A EXPERI\u00caNCIA GASTRON\u00d4MICA<\/strong><\/span><\/span><\/a><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Beatriz Vasconcellos Diaz<\/span><\/li>\n<li>Palavras-chave: Gastronomia; Masterchef; gourmet; midiatiza\u00e7\u00e3o; reality show<\/li>\n<li>Orienta\u00e7\u00e3o: Prof. Pablo Moreno Fernandes Viana<\/li>\n<\/ul>\n\n\n\n<p><strong><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/drive.google.com\/file\/d\/1TSGideKg5JqFWQrKrbSUtamf2A0E0O3V\/view?usp=drive_link\" target=\"_blank\" rel=\"noopener\"><span style=\"background-color: #3366ff;\"><span style=\"background-color: #ffffff;\"><span style=\"color: #3366ff;\"><span style=\"color: #0000ff;\">\u201cI bet you think about me\u201d: o branding de Taylor Swift como estrat\u00e9gia para se tornar uma marca<\/span><\/span><\/span><\/span><\/a><\/span><\/strong><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Clarisse Rocha da Cruz<\/span><\/li>\n<li>Palavras-chave: Taylor Swift; branding; brand equity; personal branding; marca; era<\/li>\n<li>Orienta\u00e7\u00e3o: Profa. Graziela Valadares Gomes de Mello Vianna.<\/li>\n<\/ul>\n\n\n\n<p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/drive.google.com\/file\/d\/1m6W9Qmf_gHrEVb6wJOgrXSi-29mJd1eA\/view?usp=drive_link\" target=\"_blank\" rel=\"noopener\"><strong><span style=\"background-color: #ffffff; color: #0000ff;\"><span data-sheets-root=\"1\">COMPORTAMENTO DO CONSUMIDOR SUSTENT\u00c1VEL: an\u00e1lise sob a \u00f3tica dos investidores de empresas que comp\u00f5em o ISE B3<\/span><\/span><\/strong><\/a><\/span><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Gabriel de Oliveira Costa<\/span><\/li>\n<li>Palavras-chave: Consumo. Sustentabilidade. Consumidor sustent\u00e1vel. Escalas de consumo.<\/li>\n<li>Orienta\u00e7\u00e3o: Prof. Pl\u00ednio Rafael Reis Monteiro<\/li>\n<\/ul>\n\n\n\n<p><strong><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/drive.google.com\/file\/d\/1ixx25CCGSDsGDXevvX9ZRjjTjtG8L3rS\/view?usp=drive_link\" target=\"_blank\" rel=\"noopener\"><span data-sheets-root=\"1\"><span style=\"color: #0000ff;\">Corpos diferentes em campanhas publicit\u00e1rias de cosm\u00e9ticos: an\u00e1lise das marcas<\/span><br \/><span style=\"color: #0000ff;\">Natura e Avon<\/span><\/span><\/a><\/span><\/strong><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Gabriele de Matos Paiva<\/span><\/li>\n<li>Palavras-chave: corpos diferentes, beleza, cosm\u00e9ticos, identidade<\/li>\n<li>Orienta\u00e7\u00e3o: Profa. Vanessa Cardozo Brand\u00e3o<\/li>\n<\/ul>\n\n\n\n<p><strong><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/drive.google.com\/file\/d\/1YhoAwffa04oPJMha-UOqcc8NHs_O_rlR\/view?usp=drive_link\" target=\"_blank\" rel=\"noopener\"><em><span data-sheets-root=\"1\"><span style=\"color: #0000ff;\">O QUE \u00c9 LINDA? Repert\u00f3rio Imaginal do Corpo Feminino Como Valor Est\u00e9tico na Campanha \u201cSo Good To Be Bad\u201d de Good Girl<\/span><\/span><\/em><\/a><\/span><\/strong><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Linda Brand\u00e3o Resende Fraga<\/span><\/li>\n<li>Palavras-chave: Representa\u00e7\u00e3o da Beleza, Feminilidade, G\u00eanero, Domina\u00e7\u00e3o, Imagem, Est\u00e9tica<\/li>\n<li>Orienta\u00e7\u00e3o: Prof. Carlos Magno Camargos Mendon\u00e7a<\/li>\n<li>Coorienta\u00e7\u00e3o: Talita Iasmin Soares Aquino<\/li>\n<\/ul>\n\n\n\n<p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/drive.google.com\/file\/d\/1EiP-hHRloaIJ5h51Pq21cDkIJXO3c5w5\/view?usp=drive_link\" target=\"_blank\" rel=\"noopener\"><strong><span data-sheets-root=\"1\"><span style=\"color: #0000ff;\">OS EFEITOS DO CETICISMO NO MARKETING RELACIONADO A CAUSAS: Um estudo aplicado \u00e0 marca corporativa da Ambev<\/span><\/span><\/strong><\/a><\/span><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Lucas Fonte Boa Batista<\/span><\/li>\n<li>Palavras-chave: Cinema brasileiro; Cinema Negro; Representa\u00e7\u00e3o social; Cotidiano.<\/li>\n<li>Orienta\u00e7\u00e3o: Profa. Juliana Maria Magalh\u00e3es Christino.<\/li>\n<li>Coorienta\u00e7\u00e3o: \u00c9rico Aur\u00e9lio Abreu Cardozo<\/li>\n<\/ul>\n\n\n\n<p><strong><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/drive.google.com\/file\/d\/1EEiZFEFdZV3Le5VtSmLG0OLZFFfn5Vl0\/view?usp=drive_link\" target=\"_blank\" rel=\"noopener\"><span data-sheets-root=\"1\"><span style=\"color: #0000ff;\">NSPACE: Jornada empreendedora na perspectiva de um iniciante<\/span><\/span><\/a><\/span><\/strong><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Nicolas Hubner Santos<\/span><\/li>\n<li>Palavras-chave: Ceticismo, Marketing Relacionado a Causas, Marca Corporativa, Purpose-Driven Marketing, Atitude Frente \u00e0 Marca, Patronagem, Coletivismo e Individualismo.<\/li>\n<li>Orienta\u00e7\u00e3o: Prof. Bruno Guimar\u00e3es Martins<\/li>\n<\/ul>\n\n\n\n<p><strong><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/drive.google.com\/file\/d\/1aZ_NRcbPZEwdYz5CvSi_kFTrA9B8fqD1\/view?usp=drive_link\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #000000;\"><span data-sheets-root=\"1\"><span style=\"color: #0000ff;\">A constru\u00e7\u00e3o e representa\u00e7\u00e3o da cultura mineira pela culin\u00e1ria mineira contempor\u00e2nea em Belo Horizonte<\/span><\/span><\/span><\/a><\/span><\/strong><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Rafaela Fantazzini Monteiro Arruda<\/span><\/li>\n<li>Palavras-chave: culin\u00e1ria, comunica\u00e7\u00e3o, mineiridade, identidade<\/li>\n<li>Orienta\u00e7\u00e3o: Prof. Pablo Moreno Fernandes Viana<\/li>\n<\/ul>\n\n\n\n<p><strong><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/drive.google.com\/file\/d\/1-7uO4LFsTphsgaZ52-korL4LXtkSfDFT\/view?usp=drive_link\" target=\"_blank\" rel=\"noopener\"><span data-sheets-root=\"1\"><span style=\"color: #0000ff;\">CTRLverso<\/span><\/span><\/a><\/span><\/strong><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Samuel Gomes Borges<\/span><\/li>\n<li>Palavras-chave: YouTube, Raffa Moreira, Kanye West<\/li>\n<li>Orienta\u00e7\u00e3o: Prof. Eduardo Antonio de Jesus.<\/li>\n<\/ul>\n\n\n\n<p><strong><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/drive.google.com\/file\/d\/1YEogETxMy5PvjuwbLzyYjhuLFdZKLcWF\/view?usp=drive_link\" target=\"_blank\" rel=\"noopener\"><span data-sheets-root=\"1\"><span style=\"color: #0000ff;\">PROCESSOS E MODELOS DE BRIEFING NAS AG\u00caNCIAS DE PUBLICIDADE DE BELO HORIZONTE<\/span><\/span><\/a><\/span><\/strong><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Sarah Heloisa de Carvalho Pereira<\/span><\/li>\n<li>Palavras-chave: Briefing; Ag\u00eancia de publicidade; Profissional de atendimento; Ferramentas de gest\u00e3o<\/li>\n<li>Orienta\u00e7\u00e3o: Profa. Vanessa Cardozo Brand\u00e3o<\/li>\n<\/ul>\n\n\n\n<p><span style=\"color: #0000ff;\"><strong><a style=\"color: #0000ff;\" href=\"https:\/\/drive.google.com\/open?id=1qcrUZzmb_Kg_VcCgmiggQOMOas5ppUCa&amp;usp=drive_copy\" target=\"_blank\" rel=\"noopener\">SUBVERS\u00c3O DA PERFORMANCE MASCULINA NA MODA: uma an\u00e1lise d\u200bo editorial Asexual Revolution produzido por Steven Meisel em 2004<\/a><\/strong><\/span><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Victor Hugo Costa Rocha Peixoto<\/span><\/li>\n<li>Palavras-chave: Revolu\u00e7\u00e3o, Representa\u00e7\u00e3o, Performance, G\u00eanero, Moda, Masculinidade<\/li>\n<li>Orienta\u00e7\u00e3o: Prof. Andr\u00e9 Melo Mendes<\/li>\n<\/ul>\n\n\n\n<p><span style=\"color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/drive.google.com\/file\/d\/1dmbC8MaXtSm82tXK4bdTsOkbZ_tLWRom\/view?usp=drive_link\" target=\"_blank\" rel=\"noopener\"><strong><span data-sheets-root=\"1\"><span style=\"color: #0000ff;\">Futebol, narrativas e assessoria de atletas: experi\u00eancia de gerenciamento do perfil no Instagram de Gabriel Braz\u00e3o<\/span><\/span><\/strong><\/a><\/span><\/p>\n<ul>\n<li>Estudante: <span data-sheets-root=\"1\">Yuri de Castro Laurindo<\/span><\/li>\n<li>Palavras-chave: Neymar Jr., Copa do Mundo, Enquadramentos, Acontecimento, \u00cddolos.<\/li>\n<li>Orienta\u00e7\u00e3o: Profa. Ana Carolina Vimiero<\/li>\n<li>Coorienta\u00e7\u00e3o: Vanessa Veiga<\/li>\n<\/ul>\n\n\n\n<p><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/portifolio-de-tccc\/\">Voltar para a listagem de semestres<\/a><\/span><\/p>\n<p><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/o-curso\/trabalho-de-conclusao-de-curso\/\">Ver as regras gerais dos TCCs<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A MANIFESTA\u00c7\u00c3O DO \u201cGOURMET\u201d EM MASTERCHEF E A EXPERI\u00caNCIA GASTRON\u00d4MICA Estudante: Beatriz Vasconcellos Diaz Palavras-chave: Gastronomia; Masterchef; gourmet; midiatiza\u00e7\u00e3o; reality show Orienta\u00e7\u00e3o: Prof. Pablo Moreno Fernandes Viana \u201cI bet you think about me\u201d: o branding de Taylor Swift como estrat\u00e9gia para se tornar uma marca Estudante: Clarisse Rocha da Cruz Palavras-chave: Taylor Swift; branding; brand [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"categories":[],"_links":{"self":[{"href":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/wp-json\/wp\/v2\/pages\/2173"}],"collection":[{"href":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/wp-json\/wp\/v2\/comments?post=2173"}],"version-history":[{"count":15,"href":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/wp-json\/wp\/v2\/pages\/2173\/revisions"}],"predecessor-version":[{"id":2359,"href":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/wp-json\/wp\/v2\/pages\/2173\/revisions\/2359"}],"wp:attachment":[{"href":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/wp-json\/wp\/v2\/media?parent=2173"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fafich.ufmg.br\/publicidadeepropaganda\/wp-json\/wp\/v2\/categories?post=2173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}